In the world of custom apparel, the right font can make or break your company’s image—because no one wants their work shirts to scream Comic Sans chaos! At Morningstar Screen Printing, we’ve helped countless businesses create professional work shirts that perfectly represent their brand. Today, we’re sharing our expertise on selecting the ideal typography for your company’s uniforms.
Your employees’ uniforms are walking advertisements for your business, and there’s tons of other benefits. The typeface you choose communicates your brand personality, affects readability from a distance, and determines how well your company name or logo stands out. A thoughtfully selected font ensures your custom work shirts look polished and professional while reinforcing your brand identity. Chances are if you’ve had branding done by a graphic designer, they’ve already thought through this for you and given you some fonts to use.
This classic sans-serif font offers excellent readability even at smaller sizes and maintains a professional appearance across various industries. Its neutral character makes it versatile enough for almost any business.
With its geometric shapes and clean lines, Futura projects efficiency and innovation. It’s particularly striking in larger sizes for company names on the back of shirts.
Gotham balances professionalism with approachability. Its consistent stroke width ensures excellent printing results on various fabric types.
This font family includes numerous weights and variations, making it adaptable for both primary text and supporting information on work shirts.
When you need your company name to be highly visible, Franklin Gothic’s sturdy design ensures legibility even from a distance.
This serif font conveys reliability, tradition, and expertise—perfect for industries where trust is paramount.
With its balanced proportions and contemporary feel, Montserrat offers excellent readability while feeling current and fresh.
Avenir is friendly yet professional, making it ideal for organizations that want to appear approachable while maintaining credibility.
This highly readable font family works exceptionally well for both small text (like taglines) and larger applications on work shirts.
Din’s structured, technical appearance aligns perfectly with practical industries while ensuring clear visibility on work sites.
Font pairing is actually difficult, and honestly can look bad if not done right. Imagine using a script font next to another big blocky font, can you do it? Sure. Should you? Probably not. Usually, brands use font pairing in a few different ways. A company’s branding may have a main logo with a tagline, often in a different font. The logo could have a bold, large font, and the tagline could feature a lighter weight for a contrasting, but not conflicting, style.
When designing shirts, you can afford to get a little more creative. Many companies use complementary fonts or new fonts to make a statement. For example, maybe you want the front of your work shirts to have a front pocket, but also have a design on the back. Using different logos can create visual interest. Another idea is you can play with different font weights in order to embroider employee names and positions into shirts. The options are endless!
Not all fonts perform equally well in screen printing – or embroidery. This is a huge benefit of using a company like us. We can coach you throughHere are some technical considerations:
Different sectors have unique typography requirements based on their specific needs and brand positioning – and good thing. You wouldn’t want to use a boisterous loud font for a law firm, or a boring professional font for a fun family reunion. There’s also some logic that comes into play. For example, construction and trades benefit most from bold, high-visibility fonts that workers can easily read at a distance across busy job sites.
The hospitality industry typically requires more elegant, approachable fonts that convey a sense of service excellence and attention to detail that guests expect. Technology companies often gravitate toward modern, clean fonts that suggest innovation and precision, reflecting their cutting-edge products and services. Medical facilities and healthcare providers need clear, trusted fonts that inspire confidence and professionalism in patients during vulnerable moments. Retail businesses generally seek distinctive, brand-aligned fonts that help staff stand out to customers in busy shopping environments, making employee identification immediate and improving customer service interactions.
Choosing the right font for your work shirts goes beyond aesthetics—it’s about reflecting your industry, brand personality, and practical needs. At Morningstar Screen Printing, we make the process easy, guiding you from font selection to final printing so your custom work shirts send the right message.
Our design team can:
Want work shirts that look as professional as your business? Contact Morningstar Screen Printing today for a consultation. We’ll help you select the perfect typography to make your brand shine! Or, check out our catalog and design your own shirts! Check out other local businesses we work with below!
Subscribe now and receive 10% off your first purchase when you order within 30 days! 👇
Stay in the loop with exclusive tips, trends, and tutorials on how to design and decorate custom apparel like a pro! 👕👗
✨ Plus, be the first to know about special offers and insider content!
